NJIT’s tagline is meant to help differentiate the university from others. It is also meant to be a guiding theme, one that enables all of us at the university to talk about our work and mission using a common language. The tagline will be used primarily in advertising, promotional activities, and as a theme line in university marketing and informational materials.

The tagline exists as a piece of digital artwork. The look, size and relationship of the words should not be altered. Ideally, the tagline should be displayed on one line as shown.

See guidelines for rules applying to:

• Tagline